How to Bundle Hosting with Web Design Services – A Complete Guide

TL;DR

• Bundling hosting with web design services transforms one-time projects into recurring revenue streams, increasing client retention and long-term business stability.
• Agencies and designers who manage hosting become trusted technical partners, allowing premium pricing and stronger client relationships.
• Reseller hosting is the recommended business model for bundling hosting, offering white-label branding, automation tools, and backend support from providers.
• Essential tools for managing hosting bundles include WHM/cPanel for client management and WHMCS for billing automation and support ticket handling.
• Pricing can be flat-rate or tiered, with additional add-ons like domains, SSL, email, and maintenance packages to boost revenue.
• Marketing bundled hosting involves positioning as a one-stop solution, targeting local businesses, upselling current clients, and using SEO/paid ads to promote packages.

You’ve built an amazing website for your client. They love the design, the functionality is spot-on, and you’ve delivered on time. But here’s the thing — once you hand over the files, your relationship with that client essentially ends until they need another project.

What if I told you there’s a way to turn every web design project into a long-term revenue stream? After 10 years in the web design business, I can tell you that bundling hosting with your design services is one of the smartest moves you can make.

Not only does it create recurring monthly income, but it also keeps you connected with your clients long after the initial project is complete. You become their go-to tech partner, not just a one-time service provider.

In this guide, I’ll walk you through everything you need to know about how to bundle hosting with web design services — from choosing the right business model to pricing your packages and marketing them effectively.

Why Should Web Designers Bundle Hosting with Their Services?

Let me share a story that changed my perspective completely. Three years ago, I delivered a beautiful e-commerce site to a local restaurant. Six months later, they called me in a panic because their site was down, and they couldn’t reach their hosting provider. They had no idea who was managing their hosting or how to fix the problem.

That’s when I realized the power of offering hosting as part of my design packages.

From One-Time Projects to Recurring Income

The biggest advantage of bundling hosting and web design is the shift from project-based income to recurring revenue. Instead of earning $3,000 once and moving on, you’re now earning $3,000 upfront plus $50-150 every month for hosting and maintenance.

This recurring income adds up quickly. If you have 20 clients paying $75/month for hosting, that’s $1,500 in predictable monthly revenue before you even take on a new project.

Increasing Client Retention

When you manage your client’s hosting, you stay connected with their business. You’re the first person they call when something goes wrong or when they need updates. This ongoing relationship naturally leads to more projects, referrals, and upselling opportunities.

I’ve found that clients who use my hosting services are 3x more likely to hire me for additional work compared to those who handle their own hosting.

Offering More Value with All-in-One Packages

Your clients want simplicity. They don’t want to juggle multiple vendors for design, hosting, domains, and email. When you offer design + hosting packages, you position yourself as a complete solution provider rather than just another web designer.

This positioning allows you to charge premium prices because you’re solving multiple problems in one package.

What Are the Business Models for Bundling Hosting and Design?

There are several ways to add hosting to your design services. Let me break down the three most effective models I’ve used over the years.

Reseller Hosting Model

This is my personal favorite and the model I recommend for most designers. With reseller hosting, you purchase hosting space in bulk from a provider and resell it to your clients under your own brand.

The beauty of reseller hosting is that you can offer professional hosting services without managing servers or dealing with technical infrastructure. Your hosting provider handles the backend while you focus on client relationships and design work.

White-Label Hosting Under Your Brand

White-label hosting takes reseller hosting a step further. Everything is branded with your company name and colors. Your clients never know you’re using a third-party provider — it looks like you own the hosting infrastructure.

This model builds stronger brand authority and allows you to charge premium prices since clients perceive you as a full-service hosting company.

Partnering with a Hosting Provider

Some designers prefer to partner with hosting companies and earn commissions on referrals. While this requires less upfront investment, it also generates less recurring revenue and gives you less control over the client relationship.

I don’t recommend this model if you want to build serious recurring income from hosting services.

What Tools Do You Need to Offer Hosting with Web Design?

Getting started with hosting services requires the right tools. Here’s what you need to run a professional hosting operation alongside your design business.

WHM/cPanel for Client Management

WHM (Web Host Manager) and cPanel are industry-standard tools for managing hosting accounts. WHM allows you to create and manage hosting accounts for your clients, while cPanel gives your clients an easy-to-use interface for managing their websites.

Most reseller hosting providers include these tools, so you don’t need to purchase them separately.

Billing Automation with WHMCS

WHMCS is a complete client management and billing system designed specifically for hosting providers. It automates invoicing, payment processing, account provisioning, and support ticket management.

With WHMCS, you can set up automated billing cycles so your clients are charged monthly for hosting without any manual work on your part. The system also integrates with your hosting control panel to automatically create accounts when clients pay their invoices.

Branded Client Dashboard & Support Channels

Your clients need a professional way to access their hosting accounts and get support. This means setting up:

• A branded client portal where they can view invoices and manage services
• Professional email addresses for support (support@yourdomain.com)
• Knowledge base articles for common questions
• A ticketing system for handling support requests

How Should You Price Web Design + Hosting Bundles?

Pricing hosting services correctly is crucial for profitability. You need to cover your costs while remaining competitive with other hosting options.

Flat-Rate vs Tiered Pricing Models

I’ve experimented with both approaches, and here’s what works best:

Flat-rate pricing works well for small business clients who want simplicity. You charge one monthly fee that covers hosting, basic maintenance, and support. I typically charge $75-150/month depending on the complexity of the site.

Tiered pricing works better when you have clients with varying needs. You might offer:

• Basic hosting: $50/month
• Business hosting with SSL and daily backups: $100/month
• Premium hosting with advanced security and priority support: $200/month

Hosting Add-Ons (Domains, SSL, Email, Backups)

Don’t forget to price additional services:

• Domain registration/renewal: $15-25/year
• SSL certificates: $50-100/year (or include in hosting price)
• Professional email: $5-10/month per mailbox
• Daily backups: $10-25/month
• Security monitoring: $25-50/month

These add-ons can significantly increase your monthly recurring revenue per client.

Maintenance + Hosting Care Plans

This is where you can really increase your monthly revenue. Combine hosting with maintenance services like:

• Software updates
• Security monitoring
• Content updates (limited hours)
• Performance optimization
• Monthly reports

I charge $150-300/month for comprehensive care plans that include hosting and maintenance.

How Do You Market Hosting-Inclusive Design Packages?

Marketing bundled services requires a different approach than selling standalone web design.

Positioning as a One-Stop Solution

Lead with convenience and peace of mind. Your marketing message should focus on how much easier it is to work with one provider for everything rather than juggling multiple vendors.

Use phrases like “complete web solutions” and “worry-free hosting” in your marketing materials.

Local Business Outreach & Upselling Current Clients

Start by reaching out to existing clients who are managing their own hosting. Offer to take over their hosting with a migration special or discount for the first few months.

For new prospects, always present hosting as part of your standard service offering rather than an add-on.

Using SEO and Paid Ads to Target “Web Design + Hosting”

Optimize your website for keywords like:

• “web design with hosting included [your city]”
• “website design and hosting packages”
• “all-in-one web solutions”

Create landing pages specifically for your bundled packages and run targeted ads to local businesses.

How Does Bundling Hosting Strengthen Your Web Design Business Long Term?

The long-term benefits of offering hosting go far beyond the monthly recurring revenue.

Creating Predictable Monthly Income

Hosting revenue provides financial stability that project-based work can’t match. Even during slow periods for new projects, you have guaranteed monthly income from hosting clients.

This predictable revenue allows you to:

• Plan and invest in business growth
• Weather economic downturns
• Take on more selective projects
• Build a team with confidence

Building Trust and Brand Authority

When you handle both design and hosting, you become the technical expert your clients rely on. This positions you as a trusted advisor rather than just a service provider.

Clients are more likely to recommend you to others when you’ve proven you can handle all aspects of their web presence.

Scaling into a Full-Service Agency

Once you’re comfortable managing hosting for multiple clients, you can expand into related services like:

• Email marketing
• SEO services
• Social media management
• Digital advertising

The hosting relationship gives you insight into your clients’ businesses and creates natural opportunities for additional services.

Why Is Reseller Hosting the Best Option for Designers Bundling Hosting?

After trying different hosting models, reseller hosting consistently delivers the best results for web designers.

Low-Cost, High-Margin Recurring Revenue

With quality reseller hosting, you can purchase hosting space for $15-30/month and resell it for $75-150/month. This gives you healthy profit margins while still offering competitive pricing to clients.

The margins are much better than most web design projects when you factor in the ongoing revenue stream.

100% White-Label Branding

Everything appears under your brand name. Clients receive welcome emails from your company, log into hosting panels with your branding, and contact your support channels for help.

This seamless branding builds stronger client relationships and justifies premium pricing.

Automation Tools Included

Most reseller hosting providers include WHMCS licenses and automation tools, so you can run your hosting business with minimal manual work.

Accounts are provisioned automatically when clients pay, invoices are sent automatically, and renewal reminders keep your revenue flowing.

How Can Skynethosting.net Help You Bundle Hosting with Web Design?

If you’re ready to start offering hosting with your design services, Skynethosting.net provides everything you need to get started quickly.

Ready-to-Use Reseller Hosting Plans

Their reseller plans come with generous resource allocations and competitive pricing that allows for healthy profit margins. You can start with smaller plans and upgrade as your client base grows.

WHMCS Automation and White-Label Features

Every reseller plan includes a free WHMCS license (valued at $15.95/month) and complete white-label branding. This means you can launch professional hosting services without additional software costs.

Scalable Solutions for Growing Agencies

As your hosting business grows, you can easily upgrade your reseller plan or even transition to VPS and dedicated server reselling with up to 50% discounts on wholesale pricing.

The platform scales with your business, whether you’re managing 10 clients or 500.

Start Building Recurring Revenue Today

Bundling hosting with web design services isn’t just about adding another revenue stream — it’s about transforming your entire business model. The shift from one-time projects to ongoing client relationships creates stability, increases lifetime customer value, and positions you as an indispensable partner to your clients.

The key is starting small and growing gradually. Begin by offering hosting to your next few clients, learn the process, and refine your pricing and service offerings based on real client feedback.

Remember, your clients already trust you with their most important digital asset — their website. It’s natural for them to trust you with hosting it too.

Ready to transform your web design business with recurring hosting revenue? Start researching reseller hosting options today and take the first step toward building a more stable, profitable design business.

FAQs

Q1: Why should web designers bundle hosting with their design services?
A1: Bundling hosting adds recurring monthly income, enhances client retention by maintaining ongoing relationships, and allows designers to offer all-in-one solutions that justify premium charges.

Q2: What is the best business model for offering hosting with web design?
A2: Reseller hosting is preferred because designers can resell hosting under their own brand without managing servers, offering full control and automation while leaving backend infrastructure to providers.

Q3: What tools are needed to manage hosting and web design bundles?
A3: WHM/cPanel for creating and managing client hosting accounts and WHMCS for automating billing, provisioning, and support help efficiently run hosting services alongside design work.

Q4: How should web designers price hosting bundles?
A4: Pricing can be flat-rate (simple, all-inclusive) or tiered based on features. Add-ons like SSL, email, backups, and maintenance can increase monthly recurring revenue. Typical hosting fees range from $50 to $200/month depending on complexity.

Q5: How can designers effectively market hosting-inclusive design packages?
A5: Position services as convenient all-in-one solutions, target local businesses with outreach and upsell current clients, and optimize websites with SEO and paid campaigns for bundled keywords.

Q6: How does bundling hosting benefit web design businesses long term?
A6: Hosting revenue provides predictable income, builds trust and brand authority, and allows scaling into full-service agencies offering additional digital marketing services beyond design.